This Cookie Policy explains how iWaste (“we”, “us”, “our”) uses cookies and similar technologies on iwaste.co.uk. It applies alongside our Privacy Policy and is intended to meet the requirements of UK GDPR, the Privacy and Electronic Communications Regulations (PECR), and Google’s transparency requirements.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet or mobile) when you visit a website. They help websites recognise your device and remember things like your preferences, actions or login status to improve your experience and functionality.

2. How We Use Cookies

We use cookies and similar technologies for the following purposes:

a) Essential (Strictly Necessary) Cookies

These are required for the website to function properly. Without them, essential services like site navigation or form submission may not work. Tools using these cookies include:

• Joomla (user sessions, preferences, basic security)
• RSForm! (form submissions, duplicate prevention)
• SP Page Builder (page rendering and layouts)

b) Analytics Cookies

We use Google Analytics 4 (GA4) to understand how people interact with our site. These cookies gather aggregated data such as pages visited, time spent on each page and how you arrived at iWaste. This information helps us measure site performance and improve our services.

c) Advertising & Personalisation Cookies

With your consent, we and third parties (including Google) may use cookies and similar technologies to deliver personalised ads and measure their effectiveness. These cookies may be used to:

• Show you more relevant ads based on your browsing activity
• Limit how often you see an ad
• Measure the performance of ads and campaigns

When you give consent on our site, Google may use your personal data for ads personalisation. Learn more here:

• How Google uses information from sites or apps that use their services
• Google Safety Center: Privacy & Security
• Google Terms of Service

d) Optional / Functional Cookies

Some cookies may be set by Joomla extensions or third-party tools to enhance user experience, such as remembering form field entries or custom display settings. These are optional and can be disabled.

3. Third-Party Cookies

Some cookies are set by third-party providers, including:

• Google Analytics 4 (GA4) – for aggregated site usage data
• Google advertising cookies – for ads personalisation and measurement
• Other Joomla extensions/plugins – if integrated for enhanced site functionality

4. Cookie Duration & Management

You have control over your cookie preferences:

• Use our cookie banner to accept, reject or manage categories of cookies.
• Adjust your browser settings to refuse all cookies or to indicate when a cookie is being set.
• Manage how Google uses your data for advertising at Google Ad Settings.

Disabling certain cookies may impact site functionality or the relevance of ads you see.

5. Consent & Changes

By selecting “Accept all” on our cookie banner or continuing to use iWaste after seeing the banner, you consent to the use of cookies as described in this policy, including ads personalisation where applicable. We may update this Cookie Policy from time to time. Any changes will be posted here with a revised date.

Last updated: 5 September 2025

6. Contact Us

Email: hello@iwaste.co.uk

Phone: 0330 1200 250